Website tracking online encompasses the usage of tools and technologies to monitor and analyze user communication and activities on a website. This process includes tracking metrics like page views, user navigation, click-through rates, and other relevant data to gain insights into user behavior. The Heat Map Analysis offers a visual representation of user interactions on their platforms. Mapping user activities like clicks, scrolls, and attention areas, enables businesses to analyze and optimize user experience for enhanced engagement and effectiveness.Real-time analytics encompasses the processing and analysis of data as it is created, giving instant insights into different metrics. This allows businesses to make instant, data-driven decisions enhancing responsiveness and agility to changing circumstances.